Home Depot says 'no' to usual Black Friday, another sign brands must adapt

My alarm went off around 7 a.m., and my feet hit the floor faster than they ever did on a weekday. I counted the cash I had saved...

Why sales pros need to attend HubSpot Training Day (and the sessions you won’t...

I don’t envy sales reps right now. Sales are down, you are probably grumpy, and that light at the end of the tunnel seems to be getting dimmer...

The Power of Data Visualization Plus Examples of Good and Bad Visuals

It's no secret that data can be very powerful — when you can actually understand what it's telling you, that is. It's not easy to get...

Should you hire a paid media agency for your Black Friday and Cyber Monday...

Curious when e-commerce businesses start thinking about Black Friday and Cyber Monday? Here’s the truth: They never stop thinking about Black Friday and Cyber Monday.  The campaigns...

How brands are adapting their customer experiences to COVID-19

With the coronavirus (COVID-19) pandemic still affecting everyday life and how we conduct business, we are still in an evolving, seemingly never-ending adaptation cycle of this “new normal”...

The Social Dilemma- and why we should no longer throw money at social media

I saw the movie "the social dilemma", and think its time for anyone in Marketing and Media to reconsider if we should keep spending money at...

The Ultimate Smarketing Glossary: 67 Common Sales Terms Explained for Marketers

Sales and marketing teams are both responsible for the growth and revenue side of the business -- and yet, many of them still tend to operate like two...

14 indispensable IMPACT+ resources to crush your 2021 sales goals

Let’s state the obvious — 2020 hasn’t been easy. And, as a salesperson, I’m sure you felt the stress ten-fold.  The stress of keeping your job, the stress...

How to Run an Instagram Contest: A 10-Step Guide

With more than 1 billion monthly active users, Instagram has established itself as an obvious platform for brands looking to expand their reach and engage with their audience....

A New Approach To Marketing

//Like every other aspect of business, the way we market is changing fast. We’re seeing some tried-and-true tactics — like big in-person conferences — being put on the...
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A step back: IDFA’s impact on the advertising ecosystem

30-second summary: To make apps for free, there is a reliance on a digital currency – that is, sharing your own data in exchange...

Coronavirus live news: UK nears 400,000 cases as Trump falsely claims Covid-19 affects 'virtually'...

Trump claims Covid-19 only “really” affects people who have “other problems”; European stocks post worst fall in three months; UK cases pass 400,000;...

Stock futures slip, S&P could drop to 200 day moving average at 3100

https://finance.yahoo.com/news/stock-market-news-live-september-22-2020-222525985.html Stock futures slip after volatile session. The S&P 500 ended lower for the 4th straight day, its longest losing streak...